Gordana Pavicevic
Field executive
She has been in social research since the beginning of her career, with occasional efforts to find out challenges in market research. However, it is still more challenging to research social phenomena in Serbia and fight for transparency and responsibility in social life, so after many years of working in agencies as Ipsos and Masmi, she landed in CRTA in July 2021, with the idea of Serbia becoming and staying a democratic and decent state.
